32Red Review
32Red is a British online casino company, started in 2002. They have been awarded the Casino of the Decade award by an independent body who take care to thoroughly review all aspects of a casino’s operations before endorsing them and that gives you an idea of the quality of 32Red.
Football fans will recognise the brand from their sponsorship in recent times of Premier League football teams, Aston Villa and Swansea City as well as Rangers FC and Crawley Town outside of the English top flight. This has been just one part of the casino’s expansion strategy which has led to their quick establishment as one of the top brands in the industry.
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Casino Games
The casino operates on a Microgaming software platform which gives you access to over 300 games on instant play and then an extra 200+ if you download the standalone client making a total of just over 550 games. That compares very well to most rivals and Microgaming are undoubtedly one of the better software companies around.
The quick casino is powered by flash and starts up in a new browser window. You are then given the option to play for real money or practice. The games are then divided into several categories, classic slots, video slots, blackjack, other tables, multi-player, jackpots, video poker and variety games. This all makes play and navigation very simple.
Within each category you can sort for different levels and types of games. For example within video slots you can either see the A-Z or 5-15 or 20+ line games only and in blackjack games you can sort by single or multi-hand, further aiding your movement between games.
There are dozens of progressive slots are available on 32Red, the most popular of which, Mega Moolah, guarantees a minimum payout of £1 million if you hit the jackpot but often goes MUCH higher. As well as the slot games there are also progressive jackpots in some of the video poker and table games such as Jackpot Deuces and Roulette Royale. The current jackpot will be displayed in the game so you can see how much your potential winnings would be at any moment. New games are always promptly added to the selection so that you don’t miss out on any of the current options, such as the popular Game of Thrones slot and the Dragon’s Myth adventure slot.
The mobile casino functions on iOS, android and blackberry operating systems, all you have to do is enter your phone number and you’ll receive a link to download the game of your choice. Alternatively you can just play by visiting the site on your mobile.
Who Are 32Red?
The company was founded by Edward Ware, previously the managing director at competitor Ladbrokes, who wanted to create a business that was independent and a casino specialist. The company has been based in Gibraltar since its inception in 2002 but is targeted primarily towards the UK market and is now licensed and regulated by the UK Gambling Commission, offering a good level of trustworthiness compared to some alternative regulators. In addition 32Red Casino is part of the 32Red Plc, listed on the London Stock Exchange and fully subject to British laws.
32Red employs around 100 people, mostly in customer service and offers sports betting and bingo, as well as the online casino, and aims to operate according to the principle of treating players as they would wish to be treated themselves. Their extensive list of awards from eGaming and Gambling Online Magazine would suggest that this strategy has had at least some success.
Contact & License Info
- Live Chat: Via Website (24/7)
- Email: Via Web Form
- Telephone: 0808 180 3232 (24/7)
- Skype: skype_32red (24/7)
- Address: 32Red Ltd, World Trade Center, 4th Floor, GX11 1AA, Gibraltar
- License: UK Gambling Commission (39430)